The Nick Shabazz take on Shinola Watches

Published: 8 years ago

Shinola's a watch manufacturer and lifestyle brand which takes imported, Swiss-ish movements and Chinese cases and assembles them locally in Detroit, Michigan.

They've got a great idea, a great aesthetic, and some great designers, but unfortunately, their watchmaking isn't quite in line with their pricing, and at the end of the day, no matter how hard I wanted to support what they're doing, I just couldn't justify the cost.

Here's hoping they up their game and become a real force in the watch-making world. But for now, it's a fashion brand, charging way too much for too little.
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